Pricing

No software bill. Fees only when a booking happens.

No subscriptions, no per-seat licences, no setup charges. Dola earns a small, transparent slice of each booking — and only when your business does. The rates below are today's defaults, always shown live at checkout.

Your clients

6% booking fee

Added at checkout as its own line item on top of your rate — currently the default, never hidden in the price your clients see.

  • Free to join, no subscription
  • The full amount, itemized before you confirm
  • Booking fee returned on fully refunded cancellations
  • Card, Apple Pay & Google Pay
Talk to us

Multi-location & enterprise

Let's talk

Running several locations, a franchise, or something that doesn't fit a card on a pricing page? We'll shape it with you.

  • Per-location payouts & scoped admins
  • Drop-in POS & Tap to Pay
  • Cross-location reporting
  • Priority support & onboarding
Contact sales
The math

One $30.00 walk, both sides of it.

Your client pays

$31.80

$30.00 service rate + $1.80 booking fee (currently 6%), itemized at checkout.

Your business keeps

$27.00

$30.00 rate − $3.00 service fee (currently 10%; 0% during the founding window).

Rates are platform defaults and can change — checkout always shows the live numbers before anyone confirms anything.

How it compares

Built to leave more in local pockets.

DolaThe usual stack
Software billNone — a service fee (currently 10%, 0% for founding businesses) only when a booking happensA monthly per-seat subscription, booked or not
PaymentsIncluded — in-app checkout, automatic Stripe payoutsA separate processor with its own fees, or invoices to chase
Client experienceLive GPS walks, report cards, one-tap rebooking under your nameA booking form, then texts and phone tag

"The usual stack" — scheduling software plus a card processor plus manual invoicing — varies by vendor; the point is the shape, not any one competitor's rate card.

FAQ

The fine print, in plain words.

Are the fees fixed?

They're defaults, not promises carved in stone — both rates are platform settings Dola can adjust. Whatever the current rates are, they're shown at checkout before a booking is confirmed, and a change never rewrites a charge already made.

What does the booking fee cover?

It keeps Dola running for owners: payment processing, confirmations and reminders, report cards, and support when something needs a human.

What happens to fees when a booking is cancelled?

If a cancellation refunds the full service amount, the booking fee comes back too. Partial refunds follow the caregiver or business's cancellation policy, which you see before booking.

Do businesses pay anything per team member?

No. There's no per-seat licence and no monthly bill — a business of one pays the same way a fifteen-person team does: a service fee on bookings, nothing otherwise.

What do my clients pay?

Your rate plus the booking fee (currently 6%), itemized at checkout before they confirm. Joining Dola is free for them — they get in by your invite.

How does my business get the founding rate?

Book a demo while the founding window is open. Founding businesses keep the 0% service fee for the window, then move to the standard rate.

Want the numbers on your numbers?

Tell us what you run — or what you're looking for — and we'll walk you through exactly what a booking would cost you.